The broken type (ori type) of seasoned kazunoko (herring roe) is easy to hesitate over: because the pieces are not uniform in shape, it is hard to tell what makes it wakeari (imperfect/irregular, sold at a discount) and how long it can be eaten after thawing. The word “Hokkaido” (北海道) in the shop name is part of the shop’s name and does not indicate where the raw materials come from. The raw kazunoko is listed as from the USA or Canada, and Hokkaido is listed as the place of processing. In this article, we organized the product page information and Rakuten customer reviews for 北海道グルメプレイス’s wakeari seasoned kazunoko for commercial use, 500g, into five points: amount, shelf life, ingredient labeling, suitability as a gift, and reviews.
What We Confirmed
- Amount and how many servings it makes
- Storage method and shelf life
- Ingredients and allergen labeling
- Whether it works as a gift
- Trends in public reviews
Basic Information
This table transcribes what is stated on the product page. However, the “not confirmed” labels and any notes we add are our own.
| Product Name | Broken type, wakeari, seasoned kazunoko for commercial use, 500gSource: Rakuten Ichiba product page (viewed October 6, 2026) |
|---|---|
| Name | Not confirmed |
| Amount | 500g (one option only; whether it is a single bag and how many servings it makes are not stated)Source: product page description |
| Reason It Is Wakeari | Not explained on the product page, so this is not confirmed. The product name only indicates that it is the broken typeSource: Rakuten Ichiba product page (product name and description) |
| Storage Method | Keep frozen. The same product description also mentions storage in a refrigerator at 10°C or belowSource: product page description |
| Best-Before Date | 1 year frozen; 5 days after thawingSource: product page description |
| Raw Material Origin | Kazunoko: USA or CanadaSource: product page description |
| Place of Processing | HokkaidoSource: product page description |
| State / How to Eat (Whether Cooking Is Required) | We could not find guidance on the product page about whether cooking is required (not confirmed). Thawing instructions are providedSource: product page description |
| Thawing Method | Two thawing methods are given. One is to let it thaw naturally at room temperature for about 2–3 hours. The other is to thaw it in the refrigerator for 8 hours and eat it within 5 daysSource: product page description (thawing method and precautions sections) |
| Shipping | Frozen deliverySource: product page description |
| Manufacturer | Not confirmed |
| Shop | 北海道グルメプレイス (Rakuten Ichiba) |
Prices are not listed here because they change. Please check the current price and stock availability at the link above.
Ingredients and Allergen Labeling
Transcribed as listed on the product page, the ingredients are as follows.
- Kazunoko (USA or Canada)
- Soy sauce seasoning liquid (isomaltooligosaccharide syrup, soy sauce, seafood extract, salt, fermented seasoning, sugar)
- Sorbitol, seasoning (amino acids, etc.), acidulant
- (Contains wheat, mackerel, and soybeans in part)
The product page does not show the food labeling name or a separation between ingredients and additives. The manufacturer and seller are not listed either, so all of these are not confirmed. We have not found any inconsistencies in the allergen labeling. When purchasing, please be sure to check the labeling on the product page.Source: product page description (viewed October 6, 2026)
The ingredient list above is a clue to how it is seasoned. How reviewers describe the strength of the seasoning is summarized in the “What Public Reviews Say” section.
Five Things to Check Before Buying
| What to Check | For This Product | Basis |
|---|---|---|
| 1. Amount and servings | 500g (one option only). The number of servings is not stated | Rakuten Ichiba product page description |
| 2. Storage method and shelf life | 1 year frozen; 5 days after thawing. Two thawing methods are listed: 2–3 hours at room temperature or 8 hours in the refrigerator | Rakuten Ichiba product page description |
| 3. Ingredients and allergen labeling | Contains wheat, mackerel, and soybeans in part. Name and manufacturer are not confirmed | Rakuten Ichiba product page description |
| 4. Whether it works as a gift | The noshi (gift wrapping label) field shows “none.” We could not find any mention of wrapping, message cards, or a gift box | Gift section of the Rakuten Ichiba product page (viewed October 6, 2026) |
| 5. Review trends | Rated 4.72/5 on Rakuten Ichiba (116 reviews). Many reviewers praise the texture and seasoning, while some mention the strength of the seasoning and variation in size and condition. We read the first 60 reviews in the default order (January 2013 to January 2026; the most recent from January 2026) and a total of 8 reviews rated ★2 and ★3. Only 2 of the 60 were posted in the last two years, so they may not reflect the current condition of the product | Rakuten customer reviews (viewed October 6, 2026) |
Suitable as a Gift?
In the gift section of the Rakuten Ichiba product page, noshi (gift wrapping label) is shown as “none” (viewed October 6, 2026). We could not find any mention of wrapping, message cards, a gift box, or name printing. The product name includes words such as gift and present, but these appear as keywords and cannot be read as indicating that gift services are available.
It is shipped by frozen delivery. If you send it to someone, you will need to agree with the recipient on a delivery date and time they can receive it, and on a plan to finish it within the 5-day shelf life after thawing.
What Public Reviews Say
We organized the Rakuten Ichiba product reviews by topic. Rating figures are as of the date viewed and will change afterward.
| Site | Rating | Reviews | Date Viewed |
|---|---|---|---|
| Rakuten customer reviews (product page) | 4.72 / 5 | 116 | October 6, 2026 |
Rating breakdown: ★5 94 / ★4 14 / ★3 6 / ★2 2 / ★1 0 (as shown on Rakuten Ichiba, viewed October 6, 2026)
Reviews read: the first 60 in the default order (posted January 2013 to January 2026; the most recent from January 2026), plus 2 rated ★2 (December 2015 to December 2016) and 6 rated ★3 (December 2014 to January 2018), for a total of 68. There are no ★1 reviews. Only 2 of the 60 default-order reviews were posted in the last two years (since October 2024); most were posted between 2013 and 2023. These are trends within the reviews we read and may not reflect the current condition of the product.
What Reviewers Praise
Texture
About 24 of the 60 default-order reviews mentioned the crunchy bite (1 of them from the last two years).
Seasoning
About 15 reviews described the seasoning as just right, neither too strong nor too mild (1 of them from the last two years).
Quantity and price
About 15 reviews wrote favorably about the large quantity and the price. All of them were posted in 2023 or earlier.
Broken pieces are fine for home use; repeat purchases every year
About 10 reviews said that broken or uneven pieces are fine for eating at home, and about 25 said they buy it every year (2 of them from the last two years).
Source: Rakuten customer reviews (viewed October 6, 2026)
What Reviewers Note
Strength of seasoning
Of the 68 reviews (the 60 default-order reviews plus the 8 rated ★2 and ★3), 4 mentioned the strength of the seasoning, such as finding it salty or wishing it were less sweet. None of these were posted in the last two years.
How to check: the seasoning ingredients are summarized in this article’s “Ingredients and Allergen Labeling” section.
Variation in size and condition
Of the 8 reviews rated ★2 and ★3, 3 mentioned variation in size or condition, such as small pieces, pieces stuck together in a lump, or quality differing from year to year. None of these were posted in the last two years.
How to check: the reason it is wakeari is given in the “Reason It Is Wakeari” row of this article’s “Basic Information” table.
Source: Rakuten customer reviews (viewed October 6, 2026)
Who It Suits / Who Should Be Careful
Who It Suits
- People who want seasoned kazunoko for home use and do not mind broken or uneven pieces
- People who care about the crunchy texture that many reviewers praised
- People who can finish 500g within 5 days after thawing
Who Should Be Careful
- People with wheat, mackerel, or soybean allergies (the labeling states that it contains them)
- People particular about how strong the seasoning is (a point on which reviewers’ preferences differed)
- People who want to use it as a gift with noshi or wrapping (noshi is shown as “none”)
- People who want to know whether cooking is required and who the manufacturer is before buying (not stated on the product page)
Prices, stock, shipping fees, and delivery dates are subject to change. This article’s information-as-of date is October 6, 2026. Please be sure to check the listing at the link before purchasing.
This article contains affiliate links (advertising). Editorial Policy
Summary
- It comes in one size, 500g, and keeps 1 year frozen and 5 days after thawing. Two thawing methods are listed: 2–3 hours at room temperature or 8 hours in the refrigerator
- The product page does not explain why it is wakeari; only the product name says it is the broken type. The raw material is from the USA or Canada, it is processed in Hokkaido, and it contains wheat, mackerel, and soybeans
- Noshi is shown as “none,” so it cannot be read as intended for gifts. Reviews rate it highly, but there are few posts from the last two years
Related Pages
This article organizes information published on sales sites and review sites. Product information such as the amount, storage method, and ingredients is subject to change. Please check the seller’s own listing for the latest information.
Comments on taste or quality are summarized from third-party posts cited with their source, and are not Ochinity’s own evaluation. Our approach to writing articles is described in our Editorial Policy.
Information as of October 6, 2026 / Sources: Rakuten Ichiba “北海道グルメプレイス” product page; Rakuten customer reviews
![Featured image. Product photo of Masuyone Echizen Amaebi without roe 500g (small size, wakeari): reddish shell-on sweet shrimp (amaebi) with heads and long antennae, piled tightly across a black bowl. Text the shop placed in the image: “訳ありでお得な［越前甘えび］をたっぷりとお届け。” (a generous helping of the good-value wakeari [Echizen amaebi]) and “［訳あり］子なし越前甘えび 500g” ([wakeari] Echizen amaebi without roe, 500g)](https://ochinity.com/wp-content/uploads/2026/10/eye-ebi-masu10000332-en-300x158.webp)
Comments