Sendai Gyu Roast Beef 400g — Contents, Shelf Life, Reviews

Featured image for 肉のいとう Sendai Gyu Roast Beef 400g. On the left: "Mail-Order Gourmet Comparison", "肉のいとう Sendai Gyu Roast Beef", "400g|Contents, Shelf Life & Reviews", "肉のいとう|Roast Beef, Meat". On the right, a serving example on a wooden board: a block of roast beef with a browned crust and 4 thin slices cut from it with pink centers (2 folded over each other and 2 laid flat), shown with herbs, leafy greens and black peppercorns (the herbs, leafy greens and peppercorns are not included with the product). At the bottom of the photo is text the shop put in the image: "※こちらの商品はスライスし冷凍でのお届けとなります。"
Information as of 2026.09.26 PR
Serving example of 肉のいとう Sendai Gyu roast beef on a wooden board: a block of roast beef with a browned crust and 4 thin slices cut from it with pink centers (2 folded over each other and 2 laid flat), shown with herbs, leafy greens and black peppercorns (the herbs, leafy greens and peppercorns are not included with the product). At the bottom of the image is text the shop put in the image: "※こちらの商品はスライスし冷凍でのお届けとなります。"
Image: From the Rakuten Ichiba “肉のいとう 楽天市場店” product page. The image is a serving example. The herbs, leafy greens and black peppercorns are not included with the product. As the note in the image says, the product is delivered sliced and frozen, not as a block.

The terms “Sendai Gyu” (仙台牛) and “A5 grade” (a rank in Japan’s beef grading system) in this article are part of the product name, and the product page states that the country of origin of the beef is Miyagi Prefecture, Japan (the place of processing is not confirmed). “Premium” in the product name is the shop’s own name for this product and does not indicate any superiority in quality. Pre-sliced roast beef takes little effort between delivery and serving, but the product name alone does not tell you how many people 400g serves, how to thaw it, or whether a noshi (gift wrapping label) can be attached. In this article, we organized what the public product page and reviews say about the Sendai Gyu roast beef 400g sold by 肉のいとう (manufacturer: WIDEFOOD株式会社) of Sendai, Miyagi Prefecture, under five points: amount, storage, ingredient labeling, suitability as a gift, and reviews.

*The Amazon link goes to the same store’s item in different specifications (Amazon: 600g or 800g, with no 400g option found, while the Rakuten Ichiba item is 400g). The amount and contents in this article are based on the Rakuten Ichiba item. Please check the details on the Amazon product page before purchasing.

What We Confirmed

  • Amount and approximate number of servings
  • Storage, shelf life, and thawing
  • Ingredient and allergen labeling
  • Gift options such as noshi
  • Trends in public reviews

Basic Information

This table transcribes what is stated on the product page. However, the “not confirmed” labels and any notes we add are our own.

Product Name肉のいとう 仙台牛 A5ランク プレミアムローストビーフ 400g (Sendai Gyu A5-grade Premium roast beef, 400g)
Name仙台牛ローストビーフ (Sendai Gyu roast beef; a “specified heat-treated meat product,” a category under Japanese food labeling)Source: Rakuten Ichiba product page (viewed September 26, 2026)
Amount400g. The product page gives about 2–4 servings as a guideline (it does not explain how the number of servings breaks down). It says each slice is 20–30g, for 16–24 slices, and that the number of slices varies with the size of the meat. One roast beef sauce (tare; small, 20g) is includedSource: Rakuten Ichiba product page and the shop’s promotional images (viewed September 26, 2026)
Cut / PartMomo (round)Source: Rakuten Ichiba product page
Storage MethodFrozen (−18°C or below)Source: Rakuten Ichiba product page description
Best-Before Date21 days from the date of manufacture, kept frozenSource: Rakuten Ichiba and Yahoo! Shopping product page descriptions
Country of OriginBeef: Miyagi Prefecture, JapanSource: Rakuten Ichiba product page description
Place of ProcessingNot confirmed
Condition / How to Eat (Whether Cooking Is Needed)It is a specified heat-treated meat product and arrives sliced. The meat is already seasoned, and the page says it can be eaten as is after thawing. We did not find any instruction to cook it before eatingSource: Rakuten Ichiba product page description and the shop’s promotional images
ThawingThe page describes thawing it slowly in the refrigerator. However, the thawing time and whether thawing at room temperature is acceptable are not consistent within the product page. A note in the product description says to thaw it by leaving it in the refrigerator for about 5–6 hours, or at room temperature for about 1–2 hours. The shop’s promotional images say that thawing at room temperature or in a microwave causes drip (juices leaking out) and can lead to discoloration and other problems, and recommend thawing it in the refrigerator over about half a day to overnight. What both descriptions have in common is thawing in the refrigerator; please check the thawing method on the purchase page before buying. The page also says the meat looks slightly dark while frozen and returns to its color once thawed. How long it keeps after thawing is not confirmedSource: Rakuten Ichiba product page description and the shop’s promotional images (viewed September 26, 2026)
DeliveryFrozen delivery (carrier not confirmed)Source: Rakuten Ichiba product page
ManufacturerWIDEFOOD株式会社 (肉のいとう), 1-6-8 Komegafukuro, Aoba-ku, Sendai, Miyagi (宮城県仙台市青葉区米ケ袋1-6-8)Source: Rakuten Ichiba and Yahoo! Shopping product page descriptions
Shop肉のいとう 楽天市場店 (Rakuten Ichiba)

Prices are not listed here because they change. Please check the current price and stock availability at the link above.

Ingredients and Allergen Labeling

The ingredients of the roast beef are listed as beef (Miyagi Prefecture), salt, salt and pepper (salt, pepper, corn grits, other), coarsely ground pepper, and seasoning (amino acids, etc.), and the label indicates that part of the ingredients contains beef.

The ingredients of the included roast beef sauce are listed as soy sauce (manufactured in Japan), sugars (granulated sugar, glucose-fructose syrup, sugar), red wine, beef bouillon, apple, onion, brewed vinegar, fermented rice seasoning, beef extract, daikon radish, carrot, garlic, whole-grain mustard, starch, lemon juice, sautéed garlic, chicken extract, pepper, yeast extract, fermented seasoning, antioxidant (V.C), thickener (xanthan), spices, and seasoning (amino acids, etc.), and the label indicates that part of the ingredients contains wheat, soybeans, apple, beef, and chicken.Source: Rakuten Ichiba product page description (viewed September 26, 2026)

The sauce contains wheat, one of the “specified raw materials” (major allergens) for which labeling is mandatory in Japan.
Reference: Consumer Affairs Agency, Japan, “About Allergen Labeling” (accessed September 26, 2026)

Five Things to Check Before Buying

What to CheckThis ProductBasis
1. Amount / servings 400g (16–24 slices). “2–4 servings” is the guideline stated on the product page. This product page offers only 400g; the 200g, 600g, and 800g sizes are on separate product pages from the same shop Rakuten Ichiba product page and the shop’s promotional images
2. Storage and shelf life Frozen (−18°C or below). Best-before date: 21 days from the date of manufacture, kept frozen. The page describes thawing it slowly in the refrigerator Rakuten Ichiba product page description and the shop’s promotional images
3. Ingredient and allergen labeling The meat is beef (Miyagi Prefecture) with salt and pepper and other ingredients. The included sauce contains wheat, soybeans, apple, beef, and chicken Rakuten Ichiba product page description
4. Suitable as a gift? Noshi available (a bow-knot style, chōmusubi, if not specified; request the tied-knot style, musubikiri, or a Buddhist style in the remarks field when ordering). Gift wrapping, message cards, and gift boxes could not be confirmed Rakuten Ichiba product page (viewed September 26, 2026)
5. Review trends Rakuten Ichiba rating: 4.58 / 5 (284 reviews). The following is the trend from reading the 30 reviews shown when sorted by newest (posted between September 2024 and September 2026; the latest was posted on September 14, 2026), and this trend does not necessarily reflect the current condition of the product. Many posts praise the tenderness and the size of each slice, while the most common criticism was that the included sauce is too little Rakuten Ichiba review page (viewed September 26, 2026)

Suitable as a Gift?

The gift options we could confirm on the product page are as follows (viewed September 26, 2026).

  • Noshi: Available. If no preference is given, a bow-knot (chōmusubi) noshi is used; the page asks you to write in the remarks field when ordering if you want a tied-knot (musubikiri), Buddhist-style, or other type. There is no list of inscription (on noshi) types on the product page, so please check on the purchase page
  • Gift wrapping: The shop’s description notes that some products cannot be given noshi or gift wrapping, and we could not confirm whether gift wrapping is available for this product
  • Message cards and gift boxes: Could not be confirmed on the product page

It arrives by frozen delivery, and the best-before date is 21 days from the date of manufacture, kept frozen. Checking in advance when the recipient can receive it and whether they have room in their freezer helps avoid mix-ups. On Rakuten Ichiba’s review page, there are also posts from people who sent it as oseibo (year-end gift), a birthday present, or a thank-you gift (Source: Rakuten Ichiba review page, viewed September 26, 2026).

What Public Reviews Say

Below is a summary of the ratings and posts publicly shown on Rakuten Ichiba. The rating figures are as of the time viewed and are subject to change afterward. The summary of posts is based on reading 30 reviews sorted by newest, and this trend does not necessarily reflect the current condition of the product.

SiteRatingNumber of ReviewsDate Viewed
Rakuten Ichiba (review page)4.58 / 5284September 26, 2026

What Reviewers Praise

Many posts mention the soft, moist texture and the large, satisfying slices. Some cite the convenience of being able to eat it just by thawing since it comes pre-sliced, and some say it was well received as a gift or that they buy it repeatedly.

Source: Rakuten Ichiba review page (viewed September 26, 2026)

What Reviewers Note

The most common point was that the included sauce is too little, mentioned in about 8 of the 30 reviews we read. Others said the price is on the high side (2 reviews), and some mentioned stringiness or a preference about thickness (1 review each). There was also one low-rated post about an order at the end of 2024, saying part of the meat was dark in color and too salty, and the shop apologized in its reply.

Source: Rakuten Ichiba review page (viewed September 26, 2026)

Who It Suits / Who Should Be Careful

Who It Suits

  • Those looking for roast beef they can serve as is after thawing, without slicing it themselves
  • Those who want a 400g pack with a guideline of 2–4 servings
  • Those who want to send it with a noshi (request musubikiri or Buddhist style in the remarks field)

Who Should Be Careful

  • Those with an allergy to wheat, soybeans, apple, or chicken (contained in the included sauce)
  • Those who like to use plenty of sauce (one 20g sauce is included)
  • Those who want to keep it for a long time (best-before date: 21 days from manufacture, kept frozen)
  • Those who find it hard to set aside time to thaw it in the refrigerator
  • Those who plan to send it with gift wrapping or a message card
Where to Buy

Prices, stock, shipping fees, and delivery dates are subject to change. This article’s information-as-of date is September 26, 2026. Please be sure to check the listing at the link before purchasing.
This article contains affiliate links (advertising). Editorial Policy

*The Amazon link goes to the same store’s item in different specifications (Amazon: 600g or 800g, with no 400g option found, while the Rakuten Ichiba item is 400g). The amount and contents in this article are based on the Rakuten Ichiba item. Please check the details on the Amazon product page before purchasing.

Summary

  1. Pre-sliced, 400g (16–24 slices); the product page’s guideline is 2–4 servings. One sauce (small, 20g) is included
  2. Frozen (−18°C or below), with a best-before date of 21 days from manufacture, kept frozen. The page describes thawing it slowly in the refrigerator; check the purchase page for details
  3. Noshi is available. The included sauce contains wheat, soybeans, apple, beef, and chicken

Related Pages

This article organizes information publicly available on the sales sites and review pages. Product details such as the amount, storage method, and ingredients may change. Please check the seller’s listing for the latest information.

Comments on taste or quality are summarized from third-party posts cited with their source, and are not Ochinity’s own evaluation. Our approach to writing articles is described in our Editorial Policy.

Information as of: September 26, 2026 / Sources: Rakuten Ichiba “肉のいとう 楽天市場店” product page and review page, Yahoo! Shopping “杜の都仙台 肉のいとうヤフー店” product page, Consumer Affairs Agency, Japan, “About Allergen Labeling”

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